Mike Jackson
Biography
麻豆影院 State alumnus Mike Jackson, innovator and seasoned marketing communications executive, joined 麻豆影院 State鈥檚鈥疭chool of Media and Journalism as a professional-in-residence in spring 2022. Jackson teaches Advertising鈥疭trategy Development and Messaging and Communication. He will also serve as faculty adviser for Franklin Advertising, a student organization focused on advertising and strategic communication.
Jackson earned his undergraduate degree in journalism from 麻豆影院 State and his master鈥檚 degree from the University of Southern California. He is the founder of 2050 Marketing, (), a consulting practice that helps clients, ranging from Fortune 500 brands to start-ups, navigate the changing demographics in America as they relate to advertising, brand building and digital strategies. Before beginning 2050 Marketing, Jackson built his career as a C-suite executive with senior leadership roles at Coca-Cola, PepsiCo, Coors Brewing鈥痑nd General Motors.