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Nationally recognized speaker and professor Amy Cuddy, Ph.D., will kick off the �鶹ӰԺ College of Business Administration’s annual Spirit of Women in Business Conference on Wednesday, March 5, at the �鶹ӰԺ Student Center. Cuddy, an associate professor at Harvard Business School, studies how people perceive and interact with one another. Her research on social judgments, emotions, nonverbal behaviors and hormones revealed that these variables help to shape emotions, intentions and behaviors in both business and society. “We are honored to have Dr. Amy Cuddy as the opening keynote speaker at the Spirit of Women in Business Conference,” said Deborah Spake, dean of the College of Business Administration at �鶹ӰԺ State. “Her research provides insight into how body language shapes how you are perceived by others. Dr. Cuddy’s expertise in this area of power and influence provides a commanding message for business women and men alike.” Cuddy’s presentation, “Your Body Language Shapes Who You Are,” was named one of “15 TED Talks That Will Change Your Life” by Mashable.com. Her work has been featured in a variety of news sources, including “The Today Show,” CNN, MSNBC and in The New York Times, Harvard Magazineand The Wall Street Journal. In 2013, Business Insider named Cuddy one of the 50 Women Who Are Changing the World, and Time magazine named her one of 2012’s “Game Changers.” The conference also will feature Farai Chideya, a journalist, entrepreneur and sociopolitical analyst, as the luncheon keynote speaker. Chideya’s background includes being an award-winning reporter for Newsweek magazine, a political analyst for CNN, a reporter and guest host for ABC News and a host for NPR. The mission of the �鶹ӰԺ State College of Business Administration’s Spirit of Women in Business Conference is to provide a program that enhances personal and professional development through education and networking opportunities. Along with the keynote speakers, the daylong program includes breakout sessions on professional development and business topics, and concludes with an evening networking reception. The conference annually sells out, so early registration is encouraged. For more information, including sponsorship opportunities, or to register, visit .  

Photo Caption: Amy Cuddy, Ph.D., associate professor at Harvard Business School and a nationally recognized speaker, will kick off the �鶹ӰԺ College of Business Administration’s annual Spirit of Women in Business Conference on March 5. Media Contacts: Michelle Parrish, mparris3@kent.edu, 330-672-2717 Emily Vincent, evincen2@kent.edu, 330-672-8595