Haithem Zourrig, Marketing and Entrepreneurship, �鶹ӰԺ State Stark

Haithem Zourrig, Ph.D., Marketing and Entrepreneurship, �鶹ӰԺ State Stark, presented “A Value-based Pricing Simulation Game for Entrepreneurship and Business Students” at the 45th Association of Collegiate Marketing Educators (ACME) conference in Albuquerque, New Mexico, on March 7, 2018.

Dr. Zourrig, an assistant professor in the Department of Marketing and Entrepreneurship at �鶹ӰԺ State Stark, also received the AxcessCapon Teaching Innovation Award, discerned by the Association of Collegiate Marketing Educators (ACME) conference from March 7-10, 2018, Albuquerque, New Mexico. The innovation consists of a “Value-based Pricing Simulation Game” designed to teach pricing to entrepreneurship and business students.

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POSTED: Friday, March 23, 2018 12:25 PM

UPDATED: Saturday, December 03, 2022 01:02 AM

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